Media Tools
Making meaningful, educational information available to the media is very important. With all of us working together, we can bring attention to the need for Nebraskans to learn what they can do as individuals and members of a community to protect their sources of drinking water. These tools (including radio spots and press releases) can be used to inform your community as part of a proactive public awareness campaign or in reaction to requests for information. But this information isn’t just for the traditional media such as radio, television, newspapers and magazines, social media is a great way to spread the awareness message as well. Through blogs, Facebook or Twitter, a lot of awareness can be raised.
For more information, please contact The Groundwater Foundation at 1-800-858-4844, email breetz@groundwater.org.
Newspaper awareness series
This series of articles should be used to educate and create awareness within your community. Each of the articles is around 500 words and can provide a start for other groundwater-related stories. Post them to your blog and start other discussion as well.
Sample radio spots
These spots, produced by Bailey Lauerman of Lincoln, create general awareness and educate the public about groundwater. They can be used by radio stations, posted to blogs or shared on social media sites. Right click each spot to download to your computer for use in your community!
30-second general awareness spot
60-second general awareness spot
Participating Nebraska radio stations
Sample television spot
This spot, produced by KOLN/KGIN television (channels 10/11) of Lincoln, creates general awareness and educates the public about groundwater through a visual means. It can be posted to blogs or shared on social media sites.
View TV spot
Movie Trailer spot
This movie trailer, produced by Geoffrey Hartig, is currently running in theaters in the state of Nebraska. It informs the public about what groundwater is and encourages them to keep it clean!
